HANS KOLB Wellpappe GmbH & Co. KG
BRUNS developed a new trade fair concept for the Kolb Group, which puts the company's products in the limelight.
The Kolb Group's cardboard boxes, which were used to create a feel-good lounge, were the central element of the design.
The boxes were stacked on top of each other in such a way that they create a protective space in which the visitors can deepen conversations. At the same time, a certain openness was achieved, so interesting insights from the outside were possible. At the same time, with this installation, the product is always subconsciously perceived by trade fair visitors.
Rooms tell stories. Because only in space an idea or a brand can be felt and experienced.